The #1 Question You Should Be Asking Your Blog Readers

The fastest way to grow your blog starts with THIS question...When I was in college, I had a professor who was fresh out of the Massachusetts Institute of Technology (better known as MIT) and in his first year of teaching. He was a brilliant linguist – a genius if ever there was one – but his first semester teaching undergrads at B.U. wasn’t going so hot.

Did you ever meet someone who was so smart that they couldn’t connect with other people? Well, for about six weeks, the other students and I had this professor pegged as that guy.Continue Reading >>

The Great Content Hoax: Why Just Blogging Your Passion Won’t Build You an Empire

the #1 reason your blog is growing slowly

photo credit: lanuiop cc

Does this sound like you or someone you know?

“I’ve been writing on my blog for a year now and only have 32 followers. …and 14 of them are my family.”

“I write on my blog 3x a week but people who find my blog don’t stay!”

“Why does nobody leave a comment on my blog? It’s like a ghost town around here!”

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It’s true that blogging can help you make money, build an online community, and grow a base of fans who can’t wait to hear the brilliant things you have to say.

It’s also true that most of us fail dismally at growing our blogs.

If you feel like you’re fighting an uphill battle, I have good news for you: over the next three posts, I’m going to share with you three strategies I used to grow my own mailing list, and to go from square one to a vibrant community full of engaged readers in just three months. Continue Reading >>

How to Feature Your Most Pinterest-Worthy Posts in Your Sidebar

How to Feature Your Blog's Pinterest Worthy Posts in Your Sidebar // The Blog MavenIf your blog has ever had a red-letter day on Pinterest with tons of people clicking over to see one of your posts, you were probably surprised at how finicky those visitors can be. (can I get an Amen?)

It seems like people who visit from Pinterest just want to pop in to see what they came for, repin your post if they like it, and then never come back again.  You can feel good about the popularity of that one post, but what about the life of your blog as a whole?  Do these people ever stick around and become loyal readers?

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I’ve talked before about converting your blog’s Pinterest visitors to subscribers by sprucing up your sidebar. And hopefully you took the time to ditch those blog awards taking up that valuable piece of real estate, and got your sidebar organized!

But good organization is only part of the story.  Remember: you have a limited amount of time to capture a new visitor’s attention.  You have to make it count.

What if I told you that you can use your past successes with Pinterest to engage your new blog visitors?   And that there’s a way to feature your older (forgotten?) posts and give them new life by just placing an image with a Pin It button in a certain spot?

Would you take just 10 minutes to do it?

Because 10 minutes is all it takes.

In this video, I’ll show you how to add those Pin-worthy posts to your sidebar, inviting your blog’s visitors to browse around and share more of your posts on Pinterest.Continue Reading >>